Advertisement is the business of communicating a message to an audience
through the media – newspapers, magazines, radio, television, hoardings in
public places etc., Advertising offers jobs on the executive side or the
creative side.
Courses/Training :
Executive Department : For jobs on the executive side of an advertising agency
diploma/degree holder in mass communication/advertising/social communication
are found suitable. The course is usually for one or two years and can be
taken up after graduation in any discipline. MBAs with specialization in
marketing can also join this level which is of two years duration only,
Copy writers may be diploma holders in advertising. They should have a flair
for words.
Creative Department : You must have a Bachelor’s degree in Fine Arts or
training in Industrial Design or commercial art. Bachelor of Fine Arts (BFA)
is usually for four year programme after plus two or equivalent level of
education. The National Institute of Design at Ahmedabad offers Graduate
Diploma Programme in Design to students who have completed plus two or its
equivalent.
Institutions :
• Indian Institute of Mass Communication, Aruna Asaf Ali Marg,
New Delhi 110 067
( www.iimc.ac.in )
• Symbosis Institute of Mass Communication, Senapati Bapat
Road, Pune 411 004
( www.simc.edu )
• Mudra Institute of Communications, Ahmedabad (MICA) Shela,
Ahmedabad 380 058
( www.mica.india.net )
• Sophia-Shree Basant Kumar Somani Memorial Polytechnic, B D
Road Mumbai 400026
• Narsee Monjee Institute of Management Studies, Vile Parle (W)
Mumbai 400 056
( www.nmims.edu )
Please click below to mail your feedback :
career@schoolsindia.com